Last week I interviewed Arfa Saira Iqbal about her High-Paid Expert program. I mean with a name like that you got to know what it really is, right?
On the surface, the title seems to imply exactly what it means. But titles can be misleading.
This is what J.F. (Jim) Straw said about it:
“The information appears to be right on target… “
And if you know J.F., you’ll know he doesn’t say things he doesn’t mean.
Check out what Arfa said:
What is a High-Paid Expert?
A high-paid expert is someone who is an expert in their field and provides solutions to their client’s most pressing problems. They’re able to command premium fees with little resistance. High-paid experts don’t charge for their services based on price, but always on the value they give to their clients. So as a consultant, rather than charging by the hour for your services, you’ll command a value fee for your services based on the problems you solve for your clients and the solutions you provide them.
Show me an example of what High-Paid Expert is?
When you compare yourself to similar consultants in your field who might for example charge $100 an hour, you’ll instead charge a premium for enrolling clients into your programs and offerings. Programs can be 90 day, 6 month, 9 month or 12 month programs where clients have access to your expertise in exchange for an investment. You might for example charge $20,000 for your 12 month program with monthly training calls and strategy sessions rather than charging per session. The more access a client has to you in your programs, the greater the level of investment your client will make.
In other words, you’ll change the way you work because not only will you work less hours and earn more money with fewer clients, but you’ll eliminate your competition as you become the trusted authority in your industry and the natural choice to work with for your clients. You’re no longer offering a ‘cookie cutter’ approach to solving problems, instead you’re providing meaningful solutions your clients want and need to help them get out of being stuck and overwhelmed.
Who is this not for and why?
This is not for those consultants or coaches who are stuck in the ‘dollars for hours’ model and under-earning – but see that as perfectly acceptable to be stuck in that place. For some reason, being stuck is somehow serving them and the general problem I’ve found is that if you have to drag them into your program, you’ll have to drag them around. You’ll also have to listen to a lot of excuses.
I don’t buy excuses because really, when a potential client is clearly stuck and unwilling to move forward and do something about their situation, it’s usually fear or second guessing me and my ability to help them which is holding them back and preventing them from getting the results they want to achieve. Maybe they fear doing things differently, maybe the fear is around money and not having enough of it. The problem with that is you can afford anything if you really want it – and as my mentor tells me all the time, you can’t run out of money, you can only run out of ideas.
Potential clients who make excuses for being stuck are generally the hardest clients to deal with – they’re the ones that will pick a 100 different holes in what you say or advise and never really fully commit to your program. These types of clients also love to blame others when things don’t work out and will blame the strategist rather than looking at where they failed to take action.
I only work with clients who understand that to achieve success, they have to be willing to take a leap of faith and be open and willing to learn. More importantly, they MUST be willing to step up and take action to get the results they want and need.
How can I get started?
To make it easy for you, I encourage you to attend my FREE teleseminar series: ‘9 Ways To Attract High-Paying Clients, Command Premium Fees and Rapidly Accelerate Your Income.’ in which I’ll share with you the exact elements you need to put into your business right now to become a high-paid expert. You’ll leave the session energized and with a clear picture of where your business is lacking and what you need to do to right now to step up and become the high-paid expert you’re meant to be.
The teleseminar will be held over two days – Monday 28th May 2012 and Tuesday 29th May 2012 at 9am EST/2pm GMT and you can sign up for it here: www.arfasaira.com (Special offer for readers of The Marketing Sleuth – quote Rezbi500 for a $500 discount).
I promise you’re going to get incredible results from this training series because it’s going to create a major shift in how you see yourself and how you do your business. If you don’t take away anything else from this teleseminar series, you’ll at least stop trying to compete with other consultants based on price and stop having to worry about serving hundreds of clients to hit your money goals.
Now believe you me, that’s going to be a big shift in your business model and will definitely make your life so much easier. And if you can’t be on the calls, don’t worry – I’ve got you covered. You’ll get full access to the recording, so there’s no way you’ll miss out on the juicy advice I’m going to share with you.
Well, there you have it. A High-Paid Expert in a nutshell.
Best,
Rezbi
As a special saving for readers of The Marketing Sleuth, if you feel inspired to work with Arfa and become a high-paid expert in your industry, simply quote Rezbi500 for a $500 saving on her High Paid Expert Program – but you’ll have to attend the teleseminar to find out how you can qualify for her program.
Filed under marketing, Motivational by on May 16th, 2012. 
Excerpt of Shaykh Zahir’s talk in Toronto, Canada.
Dunya = world
Isa (as) = the person talking to the world (as a prostitute) is Jesus (pbuh)
Filed under Motivational by on Aug 9th, 2010. Comment.
Our Deepest Fear
Our deepest fear is not that we are inadequate.
Our deepest fear
is that we are powerful beyond measure.
It is our light, not our darkness,
that most frightens us.
We ask ourselves, who am I to be brilliant, gorgeous,
talented and fabulous?
Actually who are we not to be?
You are a child of God.
Your playing small doesn’t serve the world.
There is nothing enlightened about shrinking
so that other people
won’t feel insecure around you.
We are all meant to shine as children do.
We were born to make manifest
the glory of God that is within us.
It’s not just in some of us; it’s in everyone.
And when we let our own light shine,
we unconsciously give other people
permission to do the same.
As we are liberated from our own fear,
our presence automatically liberates others.- Marianne Williamson
You may remember that rousing speech from the movie ‘Coach Carter’.
You may wonder what it has do do with this site — or business generally — in any way.
The fact is, a lot of people fail at business because they are afraid of success. They fear they won’t know how to handle it if and when it comes.
They fear they don’t deserve success.
I believe everything we do is pre-destined. Fate.
What does that mean?
It means whatever we get in life we are supposed to get.
We will get all the food, the cars, the houses, the clothes… in fact… all the luxuries, all the hardships, everthing… that has already been written for us.
And I believe if we are supposed to work hard to get it, then we work hard.
And, once we get it, we should know it was because it was our fate to get it.
The question is, what do YOU think?
Do you believe you deserve your fortunes, or your misfortunes, for that matter?
When you see someone rolling in the lap of luxury, do you think it’s unfair? Or do you reconcile yourself to the fact that it’s in his fate to be in that position?
Likewise, when you see someone suffering hardship, do you think it’s unfair that one person is in the lap of luxury, and the other is struggling?
Or do you reconcile yourself to the fact that that is his fate?
Maybe he’s got more in store for him in the future.
But, the real issue lies in this one simple question — do YOU feel you deserve success?
Because, if you don’t, chances are you won’t even bother to try.
And if there’s one thing you can be almost certain of, it’s that if you don’t try, there’s much less chance you’ll succeed.
So, stop telling yourself you don’t deserve success because, if you don’t believe in yourself, how can you expect others to?
You will only have yourself to blame.
So, the gist of this is, work hard towards success and, if and when it comes, don’t fear it. Embrace it. Know that it’s in your destiny.
And don’t forget where your success came from. For it is through that knowledge you’ll stay grounded.
“There is nothing to fear but fear itself.” – Franklin D. Roosevelt
Filed under Motivational by on Mar 29th, 2010. Comment.
A dear friend of my family, Andonis Getsos, was a
huge influence in my life.
Mr. Getsos gave me some invaluable advice.
I’ll share it with you in a moment. Allow me to tell
you a brief story.
I was a teenager when I became very close with
Andonis Getsos.
A good friend of my parents, for some reason he
took a great interest in me. We spent quite a lot of
time together. He asked me to call him Uncle Tony.
He was an outstanding amateur wrestler in his
youth. I also love wrestling. He used to enjoy
wrestling on the beach with me.
We talked a lot. Uncle Tony was easy for me to
communicate with. I felt he understood me better
than anyone. He was a terrific active listener. A
quality all too rare in most people.
Uncle Tony was a multi-millionaire in the fur
business in New York City.
But before he achieved his remarkable success, he
had many setbacks, as do most entrepreneurs. But
unlike others who give up, he kept trying after he
experienced three business failures.
One day, Uncle Tony asked me what exactly I
wanted to do with my life. I was 16 years old. I
answered this way.
“I want to start and build my own successful
business. But I know there are no guarantees. I
may or may not be successful as you first time
around. So, it’s very important for me to possess
fantastic survival skills. Then I’ll be able to start
over if I have to.
“Of course, I also know my father is not in any
position to help me start over if I were to
experience a business failure. Nor do I want to
expect anyone else to help me.
“In fact, Uncle Tony, I want to be so good at
something that even if I were to wash up on Miami
Beach naked without contacts and without a penny
to my name, I’d still become a millionaire like you
in 5 years or less. To become expert in the most
important wealth-building skill would make me feel
financially secure.
“I’m willing to apply myself and learn whatever it
takes. What’s best for me? Accounting? Manage-
ment? Law? Sales? Finance? What? I really could
use some guidance.
“Is this an impossible dream? What is your advice
for me?”
Uncle Tony smiled and said, “Ted, it’s not
impossible at all. The solution is quite simple.
There is just one skill you need to develop to
accomplish your goals. All the other areas you
mentioned are costs to any business. And you can
easily hire talented people for these functions.
“You must become really good at what few ever
master–sales and marketing! It’s the only business
skill that brings in cash flow and funds all other
departments and talents the business may require.
That’s why it’s appropriately the highest paid
skill.
“But there is one big catch. You must learn to
ignore the many critics you will inevitably come
across. You need to learn how to think and act
independently.
“Most people never begin to understand or relate
to what it takes to become wealthy.
“What you need to discover is how to successfully
market your product or service. You can become
fabulously rich, have a lot of fun, and have a great
life along the way.”
This was the best advice I ever got.
Uncle Tony went on to say, “But I must warn you.
Don’t be surprised by lots of negative comments
and unsolicited advice.
“Many people, including your friends and family,
will try to discourage you from becoming a great
salesman and marketer. So will your teachers and
professors. Foolishly, most view sales and
marketing as a low-class career.
“They will instead encourage you to get a ‘good
education’ and later a ‘good job.’
“But while a paycheck-to-paycheck existence, even
as an executive or professional, may suit some
people, it doesn’t sound like what’s best for you.
And, in my opinion, is not nearly as satisfying as
having your own successful business either.
“And what would surprise the average Joe, it’s not
tougher to be a successful entrepreneur. In fact, you
will not have to be politically correct with so many
people, including incompetent bosses. And,
contrary to commonly held views, entrepreneurship
may be an even easier route than what a successful
executive or professional must take.
“Even books, movies, and plays are extremely
unflattering to sales people and business owners.
For example, the famous ‘Death of a Salesman’
written by Arthur Miller. The lead role is depicted
as an unhappy, money grubbing, dishonest person
without morals. Such a view of nearly all
salespeople and entrepreneurs is completely
erroneous.
“While there are some crooks in the business
world, they are the exception.
“You can’t succeed in a business in a big way for
long unless you are persuading many people to
voluntarily trade with you.
“Listen to those who criticize. Understand their
views, but pay them no heed.
“While they may or may not mean well, here is the
point. Their advice is meaningless. Don’t be
influenced by anyone else except highly successful
entrepreneurs.
“Instead of being a villain, the entrepreneur is
really the unsung hero of any society. For it is the
entrepreneur owners of small businesses, not big
business, who create over 75% of all new jobs.
And, of course, the majority of the wealth.
“In fact, 99% of all the world’s self-made
millionaires and billionaires are entrepreneurs.
And they all started with a small business.”
Uncle Tony was a very wise man. By age 18, I
became an independent salesman with Kirby
Vacuum Cleaner Company. I was fortunate to be
trained by an outstanding sales manager.
Within a few weeks, as a young kid I was earning
more in a week than most top executives earn in a
month. (The best sales and marketing training in
the world may well be door-to-door sales.)
At age 21, I began a business of my own -
Peterson’s House of Fudge. I was a millionaire at
age 23. The business grew to 31 successful stores
of my own in six U.S. states.
Later I wrote my first book and began my
information publishing empire including books,
home study courses, and seminars, etc.
I won’t go into all the details here as I’ve
written about it elsewhere.
This early sales and marketing training was a
great foundation for my direct marketing
activities. It enabled me to eventually
successfully market all of my own products and
those of clients around the world. I’ve achieved
sales exceeding 4.9 billion dollars in 49
industries. And the revenues continue to increase
each day.
I became what I advise anyone who seeks to
become a wealthy and successful entrepreneur -
an effective salesman and communicator. The key
skill is to be able to position products effectively.
Then to express persuasive ideas either personally,
one on one, or in writing, online and offline. And
also from the public speaking platform.
Uncle Tony’s recommendation given me as a young
teenager was by far the best advice I ever got from
anyone. Because it’s a universal truth in this
changing world, it’s just as valid today as it was
then. And you can rest assured it will continue to
be 50 or 100 years from now.
Professional sales and later direct marketing
taught me the fundamentals. I continue to employ
and refine these skills today.
Your correspondent,
Ted Nicholas
—————
“This article appears courtesy of THE SUCCESS
MARGIN, the Internet’s most valuable success and
marketing e-zine. For a complimentary
subscription, visit http://www.tednicholas.com/
Filed under marketing, Motivational, Ted Nicholas by on Mar 4th, 2010. Comment.
A dear friend of my family, Andonis Getsos, was a
huge influence in my life.
Mr. Getsos gave me some invaluable advice.
I’ll share it with you in a moment. Allow me to tell
you a brief story.
I was a teenager when I became very close with
Andonis Getsos.
A good friend of my parents, for some reason he
took a great interest in me. We spent quite a lot of
time together. He asked me to call him Uncle Tony.
He was an outstanding amateur wrestler in his
youth. I also love wrestling. He used to enjoy
wrestling on the beach with me.
We talked a lot. Uncle Tony was easy for me to
communicate with. I felt he understood me better
than anyone. He was a terrific active listener. A
quality all too rare in most people.
Uncle Tony was a multi-millionaire in the fur
business in New York City.
But before he achieved his remarkable success, he
had many setbacks, as do most entrepreneurs. But
unlike others who give up, he kept trying after he
experienced three business failures.
One day, Uncle Tony asked me what exactly I
wanted to do with my life. I was 16 years old. I
answered this way.
“I want to start and build my own successful
business. But I know there are no guarantees. I
may or may not be successful as you first time
around. So, it’s very important for me to possess
fantastic survival skills. Then I’ll be able to start
over if I have to.
“Of course, I also know my father is not in any
position to help me start over if I were to
experience a business failure. Nor do I want to
expect anyone else to help me.
“In fact, Uncle Tony, I want to be so good at
something that even if I were to wash up on Miami
Beach naked without contacts and without a penny
to my name, I’d still become a millionaire like you
in 5 years or less. To become expert in the most
important wealth-building skill would make me feel
financially secure.
“I’m willing to apply myself and learn whatever it
takes. What’s best for me? Accounting? Manage-
ment? Law? Sales? Finance? What? I really could
use some guidance.
“Is this an impossible dream? What is your advice
for me?”
Uncle Tony smiled and said, “Ted, it’s not
impossible at all. The solution is quite simple.
There is just one skill you need to develop to
accomplish your goals. All the other areas you
mentioned are costs to any business. And you can
easily hire talented people for these functions.
“You must become really good at what few ever
master–sales and marketing! It’s the only business
skill that brings in cash flow and funds all other
departments and talents the business may require.
That’s why it’s appropriately the highest paid
skill.
“But there is one big catch. You must learn to
ignore the many critics you will inevitably come
across. You need to learn how to think and act
independently.
“Most people never begin to understand or relate
to what it takes to become wealthy.
“What you need to discover is how to successfully
market your product or service. You can become
fabulously rich, have a lot of fun, and have a great
life along the way.”
This was the best advice I ever got.
Uncle Tony went on to say, “But I must warn you.
Don’t be surprised by lots of negative comments
and unsolicited advice.
“Many people, including your friends and family,
will try to discourage you from becoming a great
salesman and marketer. So will your teachers and
professors. Foolishly, most view sales and
marketing as a low-class career.
“They will instead encourage you to get a ‘good
education’ and later a ‘good job.’
“But while a paycheck-to-paycheck existence, even
as an executive or professional, may suit some
people, it doesn’t sound like what’s best for you.
And, in my opinion, is not nearly as satisfying as
having your own successful business either.
“And what would surprise the average Joe, it’s not
tougher to be a successful entrepreneur. In fact, you
will not have to be politically correct with so many
people, including incompetent bosses. And,
contrary to commonly held views, entrepreneurship
may be an even easier route than what a successful
executive or professional must take.
“Even books, movies, and plays are extremely
unflattering to sales people and business owners.
For example, the famous ‘Death of a Salesman’
written by Arthur Miller. The lead role is depicted
as an unhappy, money grubbing, dishonest person
without morals. Such a view of nearly all
salespeople and entrepreneurs is completely
erroneous.
“While there are some crooks in the business
world, they are the exception.
“You can’t succeed in a business in a big way for
long unless you are persuading many people to
voluntarily trade with you.
“Listen to those who criticize. Understand their
views, but pay them no heed.
“While they may or may not mean well, here is the
point. Their advice is meaningless. Don’t be
influenced by anyone else except highly successful
entrepreneurs.
“Instead of being a villain, the entrepreneur is
really the unsung hero of any society. For it is the
entrepreneur owners of small businesses, not big
business, who create over 75% of all new jobs.
And, of course, the majority of the wealth.
“In fact, 99% of all the world’s self-made
millionaires and billionaires are entrepreneurs.
And they all started with a small business.”
Uncle Tony was a very wise man. By age 18, I
became an independent salesman with Kirby
Vacuum Cleaner Company. I was fortunate to be
trained by an outstanding sales manager.
Within a few weeks, as a young kid I was earning
more in a week than most top executives earn in a
month. (The best sales and marketing training in
the world may well be door-to-door sales.)
At age 21, I began a business of my own -
Peterson’s House of Fudge. I was a millionaire at
age 23. The business grew to 31 successful stores
of my own in six U.S. states.
Later I wrote my first book and began my
information publishing empire including books,
home study courses, and seminars, etc.
I won’t go into all the details here as I’ve
written about it elsewhere.
This early sales and marketing training was a
great foundation for my direct marketing
activities. It enabled me to eventually
successfully market all of my own products and
those of clients around the world. I’ve achieved
sales exceeding 4.9 billion dollars in 49
industries. And the revenues continue to increase
each day.
I became what I advise anyone who seeks to
become a wealthy and successful entrepreneur -
an effective salesman and communicator. The key
skill is to be able to position products effectively.
Then to express persuasive ideas either personally,
one on one, or in writing, online and offline. And
also from the public speaking platform.
Uncle Tony’s recommendation given me as a young
teenager was by far the best advice I ever got from
anyone. Because it’s a universal truth in this
changing world, it’s just as valid today as it was
then. And you can rest assured it will continue to
be 50 or 100 years from now.
Professional sales and later direct marketing
taught me the fundamentals. I continue to employ
and refine these skills today.
Your correspondent,
Ted Nicholas
—————
“This article appears courtesy of THE SUCCESS
MARGIN, the Internet’s most valuable success and
marketing e-zine. For a complimentary
subscription, visit http://www.tednicholas.com/
Filed under advertising, copywriting, direct mail, Direct Response Marketing, Magic Words, marketing, Marketing Tips, Motivational, Ted Nicholas by on Mar 4th, 2010. Comment.
I Already Feel LIke A Failure
Sonia and Johnny Truant speak about being ‘cool’ on their blogs.
What if I’m not cool?
Okay, I’m not cool and I just don’t come across as cool on my blog.
What do I do?
That’s the thread I started on a new membership site about how to blog.
To be honest, I wasn’t expecting much of a response… you know… being a rather uncool guy myself.
What a response I got.
Wow!
In just over five hours there’s four pages of replies.
The guys and girls on that new forum are certainly cool.
There are so many theories on what exactly is cool. A few I never really thought of, but they do make plenty of sense.
And I was just wondering what YOU think. What is cool to you?
I don’t mean what as in a physical thing, but the idea. Do you think you’re cool? I mean that in a nice way, of course.
Do others think you’re cool, and in what way? Do they tell you? Do they say what they think makes you cool?
And, if you think you’re cool – and if others think you’re cool – how do you feel about that?
I’d love to get your opinion on this surprisingly popular subject.
Filed under Motivational, Self Improvement, Uncategorized by on Feb 2nd, 2010. 6 Comments.
The gist of this is that in order to excel you need to work for it… and believe you can.
Filed under Motivational, Self Improvement by on Jan 27th, 2010. Comment.
